Making sure technology is helping your face-to-face marketing efforts

Technology has changed our world today in so many ways. With easy access to the internet through data plans and wireless access points, knowledge and convenience are at our fingertips.

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On the crowded trade show floor, it’s very important to stand out from the rest of the exhibitors. Very often attendees are looking for you but in the confusion and

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Practical Creativity: Meet Catie Perl

Catie Perl has a strong creative streak, but also (literally) a real nuts-and-bolts curiosity. As a kid, she drove her dad crazy by constantly taking things apart. She wasn’t destructive.

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From the photos, you’d think it was a typical summer day spent relaxing outside. People lounged on lawn furniture atop a stone patio. Some circled a fire pit. Others inspected

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Top 10 Trade Show Trends and Innovations from Exhibitor Live 2015

EXHIBITORLIVE! is the annual conference organized by Exhibitor Magazine.  This is the #1 conference and expo for trade show and event marketing professionals from all industries and all experience levels. 

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B2B Exhibition Industry Continues to Improve

In a report from the Center for Exhibition Industry research (CEIR) released recently, performance in the Business to Business exhibition industry continued to improve through the 3rd quarter of 2014.

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Exhibit Systems Adds Veteran Trade Show Designer, Builder to Project Construction Team

Exhibit Systems has once again strengthened its design and fabrication team with the addition of Chris Dakins, a creative professional with three decades’ experience in the trade show industry. Dakins,

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Authenticity

According to Jim Gilmore, author of “Authenticity: What Consumers Really Want,” authenticity is the new quality. Exhibitor sums up an online interview with Gilmore: “Today’s buyers want to do business

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Tradeshows: One item we always take with us

Setting up for a trade show is a complex process with many parts, many hands and many processes to make it happen. Our Exhibit Systems team can vouch for the

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Shipping cost increases are on the horizon — is your company ready?

With the looming FedEx and UPS rate increases scheduled for the end of 2014, many of our clients are taking a hard look at their trade show shipping expenses. If

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